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About Lesson

Task: Define and create a draft of your biolink page that reflects your personal brand. 

Instructions:

  1. Write a brief paragraph describing your personal brand (max 150 words).

    • Example: “I am a wedding photographer specializing in capturing sincere and spontaneous moments. My work is characterized by a natural and timeless style, aimed at telling authentic stories through images. I use soft lighting and warm colors to create romantic and welcoming atmospheres.”
  2. List at least three visual elements (e.g., colors, fonts, background images) that reflect your brand and why you chose them.

    • Example:
      • Colors: Pastel tones, such as light pink and powder blue, to evoke a sense of delicacy and serenity.
      • Font: Elegant serif fonts, like “Playfair Display”, to add a classic and sophisticated touch.
      • Background images: Soft natural photographs with a bokeh effect to emphasize attention to detail and the beauty of moments.
  3. Prepare a wireframe of your biolink page. The wireframe must include at least: profile photo, short biography, links to social media, and call-to-action (CTA) buttons.

    • Example:
      [Profile Photo]
      [Short Biography: "Wedding photographer, capturing sincere and spontaneous moments" in "Playfair Display"]
      [Background Color: light pink]
      [Social Media Section: Icons for Instagram, Facebook, and Pinterest with direct links]
      [CTA Button: "Book a session" in powder blue]
      [Portfolio Section: Link to a gallery of the best photographs]
      

?The best solution, 10/10:

  • Criteria for the best solution:
    • Clarity and consistency: Every visible branding element is well connected and consistent with the description of the personal brand.

    • Detail: Every decision is justified with a clear and relevant explanation.

    • Creativity: The biolink page is designed creatively yet professionally, maintaining a strong visual impact.

    • Usability: The page is user-friendly, well-organized, links are easily accessible, and CTAs are clearly highlighted.

    • Example:

      [Profile Photo: Professional image with blurred natural background]
      [Short Biography: 
         Text: "Wedding photographer, capturing sincere and spontaneous moments"
         Font: "Playfair Display"
         Text Color: dark gray]
      [Social Media Section: 
         Icons (size: 30px):
         - Instagram: [link]
         - Facebook: [link]
         - Pinterest: [link]
         Space between icons: 15px]
      [CTA Button: 
         Text: "Book a session"
         Color: powder blue
         Font: "Roboto", 16px
         Link: [link]]
      [Portfolio Section: 
         Text: "Discover my best photographs"
         Link: [link]
         Preview Image: Collage of 4 representative images]
      [Background Color: light pink]